Meet: Lunaria Design Studio.

Where handwritten letters meets brand alchemy meets a love affair with the planets.

I created multiple deliverables for Daniela of Lunaria Design Studio, including writing her website copy, writing the landing page for Lunaria, her branding freebie, and Planetaria, her branding course.

The result? Conversational copy that feels a poem to the planets. We peppered Daniela’s love of astrology and spiritual modalities into her copy to build deeper connections with those she wants to design brands for.

The Client: Lunaria Design Studio

Scope: Website Copy, Sales Page Copy, Landing Page Copy

See some of my favourite copy nuggets below!

Screenshot of Lunaria Design Studio's Homepage. H1 header that reads, "Heart-led design for dreamers, visionaries, and soulpreneurs." Two photos on the bottom left and top right.
Screenshot of Lunaria Design Studio's Homepage. Featuring H2 header, two body paragraphs, and a photo of design packaging on the left side of the page.
Screenshot of Lunaria Design Studio's Homepage. Featuring H2 header, two body paragraphs, and a photo of design packaging on the right side of the page.
Screenshot of Lunaria Design Studio's Homepage. Featuring H2 header, two body paragraphs. Two photos on the bottom left and top right.
Screenshot of Lunaria Design Studio's About Page. Featuring an H2 header and a photo on the right side of a phone mock-up.
Screenshot of Lunaria Design Studio's About Page. Featuring header and paragraph on red background, and a larger header on a cream background directly below.
Screenshot of Lunaria Design Studio's Services Page. Featuring H1 header, body paragraph, and CTA button above the fold. Ethereal photo of light blue clouds at the top of the page.
Screenshot of Lunaria Design Studio's Services Page. Featuring H2 header, four bullet point paragraphs, and two mock-up design photos on right side of the page.
Screenshot of Lunaria Design Studio's Services Page. Featuring H2 header, six bullet point body paragraphs, and a photo of design photos in a collage format on the left side of the page.
Screenshot of Lunaria Design Studio's Planetaria Sales Page. Featuring H1 header, body paragraph, and CTA button above the fold. Ethereal photo of light blue clouds at the top of the page.
Screenshot of Lunaria Design Studio's Planetaria Sales Page. Featuring two heades, body paragraph, and planetary system illustration on dark background.
Screenshot of Lunaria Design Studio's Luminaria Landing Page. Featuring H1 header, body paragraph, and CTA button above the fold. Ethereal photo of light blue clouds at the top of the page.
Screenshot of Lunaria Design Studio's Homepage. Featuring H2 header, three photos, with text directly below and a CTA button to click.
Screenshot of Lunaria Design Studio's Homepage. Featuring H2 header, two body paragraphs, and a photo of design mock-up of the Luminaria workbook on the right side of the page.
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